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The Thumos Playbook

TARGET IDENTIFICATION: KNOWING YOUR AUDIENCE

Transform raw data into actionable insights by identifying your ideal prospects with precision. Our advanced targeting systems extract and analyze thousands of data points to uncover high value opportunities that align with your business goals.

EVENT IDENTIFICATION: MONITORS AND ALERTS

Stay ahead of your competitors by detecting key business opportunities in real time. From funding rounds to expansion plans, our platform monitors and alerts you to critical events that signal buying readiness so you never miss an opportunity to engage.

DATA AGGREGATION: COLLECT AND ENRICH

Bring clarity to complex data landscapes by automatically consolidating information from hundreds of sources into a single, unified view. Our intelligent aggregation engine collects, cleans, standardizes, and enriches your data to provide the most complete picture of your audiences and markets.

OUTREACH ENGINE:
YOUR MULTICHANNEL 
GROWTH TOOL

Connect with prospects at the perfect moment through personalized multichannel engagement. Our smart sequencing technology determines optimal timing and messaging to help you build meaningful relationships that convert.

LEAD FORMS:
REDUCE FRICTION

Capture valuable prospect information with dynamic, intelligent forms that adapt in real time. Our smart forms reduce friction and increase completion rates by presenting only the most relevant fields while seamlessly integrating with your existing workflows.

ANALYTICS: DATA DRIVEN DECISIONS

Make data driven decisions with confidence using our comprehensive analytics. Get deep insights into campaign performance, prospect engagement, and conversion metrics that help you continuously optimize your outreach and sales strategy.

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Real World Wins

Predictive Outreach to Voters:
An organization engaged Thumos with the goal of being able to better predict voting habits of individuals based on demographic and consumer data that Thumos possessed. The company successfully executed the project by creating various predictive models based on the strongest correlations between voter survey data and several of more than one hundred demographic and consumer data points. Using these models, the client was able to reliably target individuals within the state in order to drive advocacy and registration for their priority issues.
→ Identified groups 85% more likely to align with campaign issues
→Increased efficiency of client ad spend by over 200%

Semi-Trailer Arbitrage:
During the height of the pandemic in 2020 and 2021, one of the many supply chain issues in this country was the availability of semi-trailers. Working with a small trailer supplier, Thumos created digital properties that acted as a storefront for the organization and ran highly targeted outreach campaigns to thousands of trucking companies, dealerships, and service organizations that led to dozens of new sales. Because of this strategy, a local trailer dealership was able to immediately increase their reach and footprint across the country and generate new relationships and sales.
→54,000 potential buyers reached
→100% of available products sold

Hiring Direct Support Professionals:
A Nebraska based company that staffs direct support professionals for individuals with developmental disabilities faced an ongoing staffing challenge when it approached Thumos for help. Using the same data driven approach and proven processes from many B2B efforts, Thumos started using targeted geographic and demographic outreach to drive individuals to apply with the company. Combined with various digital properties and automations that Thumos built, the organization was able to hire more than 1,100 direct support professionals and reduce their vacancy rate by over 70%. The success of these tools and processes led to the creation of Soter: a company dedicated to solving the staffing crisis for developmental disability agencies.
→Vacancy rate dropped by over 70%
→Over 1,100 new hires from the campaign

Adspend Payment Card:
A company had just launched a payment card that would deliver its customers money back based on digital ad spends through major platforms. Thumos gathered data from multiple sources to determine the companies that would see the highest financial gain from adopting the product. By running outreach campaigns tailored to each individual company, Thumos was able to provide the client with leads that were familiar with the product and directly booking calls.
→500% increase in sales for client representatives using Thumos leads
→More than 20,000 companies receiving custom analysis per month

Bank Compliance and Advertising:
A marketing agency focused on the banking industry looked to aggressively grow their portfolio by adding a business development team. Thumos partnered with the agency to provide specialized data and carefully curated outreach messages. Data on all banks across the United States was gathered and provided to the client as a database that included details on the marketing staff for each bank and specific technical details of their respective websites, specifically highlighting areas that could be compliance risks. By working closely with the agency, Thumos was able to provide high value audience insight that allowed the client’s business development team to focus their efforts and maximize their time.
→More than 10,000 custom company profiles created
→Over 200,000 webpages programmatically evaluated for compliance and design

Political Action Litigation:
An organization needed to identify and qualify very unique individuals who had previously worked with a specific company to determine if their rights had been violated during a corporate restructuring. Thumos identified past and present employees of the target company and orchestrated a multichannel campaign that initiated conversations with a number of individuals. Through predetermined screening scenarios, Thumos was able to provide thoroughly vetted leads to the client and allowed them multiple opportunities to investigate their claim.
→Over 15,000 individuals evaluated to create ideal audience
→1,000% increase in qualified opportunities

Healthcare Business Development:
A healthcare technology company had received investment and was ready to expand its client list. Because the founder had been exclusively responsible for generating sales, the client needed a system that would supplement their sales pipeline and integrate seamlessly with their processes to maximize the founder’s time. Thumos worked with the client to run targeted outreach to ideal prospects and add interested leads directly to the client’s CRM. Outreach was also aligned with the founder’s travel schedule in order to create meetings with other attendees of conferences and companies local to the cities they took place in.
→800% increase in prospect meetings
→95% reduction in turnaround time to book prospect meetings

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SOME OF OUR CLIENTS

What Our Clients Say

At THUMOS, our clients' satisfaction is our top priority. We take great pride in the relationships we've built and the positive impact we've had on their lives. Here's what some of our valued clients have to say about their experiences with us:

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